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Customers

Ostrom connects tens of thousands of devices across a growing energy ecosystem

Ostrom pairs a dynamic tariff with its NeoGrid virtual power plant, connecting devices directly into the core energy product rather than bolting them on beside it. Over the past year the company has nearly doubled its connected device base to tens of thousands of EV chargers, batteries and solar systems, with battery connections alone growing around 200 percent year over year.

Ostrom statistics

From early traction to meaningful volume

Ostrom passed 10,000 connected devices early and kept growing. Building on Enode’s infrastructure, it operates the portfolio without managing individual integrations, while keeping device behaviour consistent across manufacturers — reliable data, reliable commands, and a single way to coordinate how devices respond to pricing and optimization logic.

5 GWh

Energy shifted to date to more efficient times of use, across more than 100,000 sessions

Optimization customers don’t have to think about

Households that connect a charger, battery or solar system get automatic optimization: charging shifts to lower-priced hours, batteries respond to price signals, and the system works in the background against the customer’s own targets and schedules, with an override always available. Connected EV users save up to 50 percent a year.

“We didn’t want connectivity to be something customers had to think about. It should work in the background, deliver consistent savings, and make the product more valuable over time. That’s what drives long-term engagement.”

Rahel Kunkel, Product Lead, HEMS & VPP, Ostrom

Connected customers behave differently

They engage more with the product, add devices to their setup, and are significantly less likely to leave. Customer value grows through savings and automation, retail value through retention and engagement, and system value as more assets connect and take part in flexibility programs.

“Once devices are connected, the relationship changes. We are helping customers operate their assets more efficiently. Enode makes that scalable without increasing complexity.”

Rahel Kunkel, Product Lead, HEMS & VPP, Ostrom

50%

Largest churn reduction among customers with smart devices connected

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